When Ben and Jerry’s ice cream kills a flavor, they do it respectfully. They have a flavor cemetery in Waterbury, Vermont where they lay their flavors to rest.
In homage to zombies, the company gives customers a chance to resurrect flavors that have been buried and put them back into production.
Flavors that are brought back are usually just temporarily brought back, but some return and stay for good. Some flavors are put to rest because ingredients become too expensive or a kitchen process is too complicated to continue.
People can visit the graveyard of flavors to say goodbye to favorite flavors or just as a tourist attraction. Fans will actually bring flowers to lie next to the gravestones that are more like signs.
The graveyard is complete with a white picket fence and different shaped headstones with information on each of the flavors that have fallen and been buried six feet under.