Page 3 - Business Facts

James Sinegal, former CEO of Costco, was criticized by Wall Street for putting employees before profits! His response is great.

James Sinegal is the co-founder of Costco and held the position of CEO from its inception in 1983 to his retirement in 2012. Sinegal wasn’t your every day CEO, though.

He subscribed to the idea that treating your employees well will, in turn, get them to treat/serve customers well.

Sinegal made sure that most of his employees received benefits, and gave them compensation and benefits much higher than the industry standards.

For example, over 90% of Costco employees qualify for employer-sponsored health insurance; the U.S. retail industry average is just under sixty percent. As a result, Costco has the lowest employee turnover rate in retail.

Not everyone loved his style of management, however. Wall Street analysts criticized his policies of putting employees before shareholders and profits. Sinegal didn’t let this faze him. “We want to build a company that will still be here 50 and 60 years from now," he said in an interview with the Houston Chronicle.

One of his more famous quotes is “you have to take the shit with the sugar."


Certain Panera Breads don't have set prices for their food! Why not?

Panera has special locations that have "suggested donation" amounts instead of prices, or customers can volunteer an hour of their time for a free meal, in an effort to fight hunger. 

They are called Panera Cares community cafes. Put simply, they were established to help fight the worsening hunger epidemic in the US. 15% of US households are hungry today- about 1 in 6. 1 in 4 children in the US (or 17 million kids) also don’t have enough to eat on a daily basis. 

The Panera Cares cafes, which are nonprofit, are designed to make Panera accessible to everyone, including those who can’t afford it. There are no prices on the food there. Instead, there are “suggested donation” amounts for people who have money to donate to keep the cafe running. People can also donate an hour of their time in place of money. 

The donation amounts are listed on the menu boards so that customers know what the price would be at a regular Panera, and obviously what they should generally pay. But people don’t have to pay to eat there, which is the whole point of the establishment. Those who can’t afford to pay can still have a free meal, all thanks to the generosity of others. 


Bubble wrap's original intended use will surprise you.

In 1957, inventors Alfred Fielding and Marc Chavannes attempted to create a 3D wallpaper.

Unfortunately, the wallpaper didn't catch on but the men realized that it was useful for packing delicate items for shipping!

The success and popularity of bubble wrap has gotten so large that the last Monday of every January is dubbed "Bubble Wrap Appreciation Day".

Toy company Bandai even created a virtual bubble wrap popping toy called "Mugen Puchipuchi" and a version was created for the Wii!

Do you like popping bubble wrap? What's your favorite thing to do with it? Tell us in the comments!


Some awesome lists!

Coca-Cola has often catered to different political parties with their marketing, including Communist Russia and Nazi Germany

In a capitalist world, companies will do anything to increase sales and extend their influence.

The Coca-Cola Company is a great example of this, as they are one of the biggest companies in the world today, and have been around since 1886.

To become this big and last this long takes more than just a great product. They have to do everything they can to keep the customer happy and maintain a positive image as a brand.

A particularly interesting example is that of Russian war-hero Marshal Georgi Zhukov in the 1940s.

When General Dwight D. Eisenhower introduced Coke to Zhukov, the Russian liked it. But he also knew how Stalin would react if one of his generals was seen drinking an American imperialist symbol.

Coke was more than accommodating to him. They had a chemist remove the soda's caramel color, and they put the drink in a clear bottle with a white cap and red star.

Another crazy example? When a rival German company stole some kosher Coke bottle caps and urged consumers to avoid the "Jewish American" drink.

To counter this, Coke's German branch passed out sodas at Hitler Youth rallies and displayed huge swastikas at bottling conventions.


Snapple Apple does not contain apple juice among its ingredients!

So what is Snapple Apple’s main fruit then?’s PEARS! Apparently authentic apple juice does not taste ‘appley’ enough to consumers, so the liquid from its pyriform cousin is used instead. But why can it be marketed as APPLE juice if it’s primarily composed of PEAR juice?? Because it’s not marketed that way. Notice the word “drink” next to juice...calling the beverage a “juice drink” means that it is not required to contain the listed and pictured fruit as its primary component.

In fact, a juice drink only needs to include as little as 5% actual juice to earn that title! Despite containing the depicted fruit, the qualifications for “fruit juice” aren’t much only has to contain 10 percent of the real deal.


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